Notre mission et nos valeurs

Our mission and our values

To be a leader and a benchmark in the wine world in Quebec and Canada

Our mission is to offer authentically Quebecois, superior quality wines that meet the highest standards in viticulture.

Behind every bottle of L'Orpailleur are more than 40 years of daring, expertise and love for Quebec's terroir.

Photo: Hervé Durand, Charles-Henri de Coussergues, Pierre Rodrigue and Frank Furtado.

We commit to this with the same passion as day one, nourished since 1982 by six values that are most dear to us:

The passion inherent to entrepreneurs

Since 1982, the passion for entrepreneurship has been the flame that drives every step of our work at Vignoble de l'Orpailleur. This value, the first of the six that nourish our mission, pushes us to create authentically Quebecois wines with beautiful typicality. With the same fervor as on the first day, we continue to innovate and believe in the future, to share with you the fruit of an unlimited commitment to excellence and our terroir.

Innovation at every stage

Innovation is an endless quest at L'Orpailleur. Since 1982, we have adapted our tools, innovated in the face of climatic challenges, and explored grape varieties to create authentically Quebecois wines. This value, the sixth of our pillars, nourishes our mission and guarantees irreproachable quality. In every bottle, you will find the expression of our passion for reinventing and perfecting our art, without ever losing sight of our terroir and our traditions.

Expertise

Expertise is one of our key values, shaped since 1982 by heritage, innovation, and transmission. It inspires us every day to offer rosé wines of impeccable quality, authentically Quebecois, that meet the highest standards. A driving force for success and a symbol of our commitment, expertise is one of the six values that nourish our mission: to share excellence and enrich Quebec viticulture with passion and pride.

Integrity

Integrity is a cornerstone of our mission at L'Orpailleur. Since 1982, it has inspired us to offer authentically Quebecois wines of impeccable quality, with traceability that we defend with passion. This value, one of the six that drive us, reflects our commitment to transparency and rigor, so that every bottle is a testament to our dedication to excellence and your trust.

Sustainability

At Vignoble de l'Orpailleur, sustainability is more than just a word: it's a promise rooted in our history since 1982. Founded by four visionaries, this value, one of the six that define our mission, guides every step of our work. By bringing our children into this adventure, we cultivate the future while offering authentically Quebecois, superior quality wines. Every bottle is the fruit of a lasting tradition and expertise proudly passed down.

Sustainability and resource renewal

The sustainability and renewal of the resources of this land that nourishes us, which we must respect to fulfill our duty, and which we pass on to our children in a better state than when we acquired it. Respect for the environment is a primary value of Vignoble de l'Orpailleur. The land is at the heart of the winemaker's profession; it is lent to us. It is with conviction, determination, and respect that we cultivate it using sustainable agriculture since 1996.

 

Back to blog